product design
product design
After becoming a mother, Shelby put her celebrity styling career on pause, but was eager to begin a new creative endeavor that combined her love of color and style with her awareness of the impact the fashion industry has on the planet. While her baby napped, Shelby deeply researched and eagerly experimented with the world of plant dying. Her exploration of natural color evolved from upcycled tees, to linen remnants, and eventually landed on cotton canvas. From there, she developed her signature tote, pillows, and small accessories with the intention of making each Palmar Goods product as functional as it is beautiful and unique.